International model Roger Dupé realised how the beauty industry was not for him. This Autumn he introduces Melyon — a skincare line for people of colour.

Signe Ungermand and Maria Herholdt Engermann stand on the forefront of virtual and augmented reality storytelling in Scandinavia. Their company MANND makes reality a little less concrete, but a lot more fun.

The pandemic has revealed transformations into new lifestyle behaviours. In a preview of our upcoming report, our editor-at-large Fredrik Ekström reflects on the ”The Next Normal” and describes the five consumer groups that define the ”The New Sustainable Consumer”

The Swedish/Chinese electric car brand Polestar opens a flagship store in Bibliotekstan, Stockholm.

Gemme founder Emelie Maistedt on becoming the ”Airbnb of fashion” and the future of physical and digital clothing.