Scandinavian MIND joins forces with the Swedish pavilion in Expo 2020 Dubai
Scandinavian MIND has been assigned as the official media partner for the Swedish participation at the World Exhibition in Dubai, set to take place from October 2021 to March 2022.
April 21, 2021
The collaboration involves creating content, live talks, and exhibitions during the full period of Expo 2020, both on-site at the Swedish pavilion in Dubai, as well as remotely from Stockholm.
— I am so proud to be awarded the trust from the Swedish participation in this milestone event, says Konrad Olsson, founder and editor-in-chief of Scandinavian MIND. Expo 2020 gathers the nation’s biggest and most important companies. It’s humbling to be part of this group.
Mattias Hansson is the Programme & Marketing Director for Expo 2020 Sweden. He says:
— We are very happy to collaborate with Scandinavian MIND for the content creation during Expo 2020. The theme of the Swedish participation is ”Co-creation for Innovation”, something that Scandinavian MIND embodies with their cross-disciplinary work within technology, design, fashion, health, and mobility.
Part of the collaboration is circling around the third print edition of Scandinavian MIND, which will be launched at the Swedish pavilion in November 2021. The pavilion, named ”The Forest”, is located in the sustainability district at Expo 2020 Dubai. The third issue of Scandinavian MIND is the Sustainability issue.
— I’m looking forward to being part of shaping the editorial voice of Expo 2020 Sweden. Aside from being a hub for Swedish industries, it is also a platform for some of our best and brightest thinkers and innovators. I’m looking forward to bringing those voices to the world stage through this collaboration, says Konrad Olsson.
More on this in today’s editor’s letter.